Media Relations & Brand Guidelines
Our Marketing and Communications team are storytellers and content creators.
Every day, we inform and inspire the community about Our Viewpoint–the TK-12 school experience through the lens of our mission, vision, and values. Here you'll find press releases, stories, and resources about the Viewpoint brand. It’s a guide to our visual brand identity, and color palettes, with downloadable assets at your fingertips.
Our logo consists of two distinct components.
The Viewpoint Logo is a careful combination of the logomark and logotype. The top right triangle is a way finder—indicative of the way our Viewpoint provides a way finder for our students.
This is the main logo to be used on all of our print and digital communications.
Official Logos
![Viewpoint standard logo]([{"url":"https://resources.finalsite.net/images/v1706293964/viewpointorg/q0q0wn52i7mjz2etgtbp/ViewpointLogoRGB.svg","width":288}])
Standard Logo
For use on white and light backgrounds.
Download PNG
Download AI
![Viewpoint logo (reversed version)]([{"url":"https://resources.finalsite.net/images/v1706294309/viewpointorg/hv4ue28kdymtukjofhng/ViewpointLogoRGBWhite_1.svg","width":288}])
Reversed Logo
For use on solids, photography or patterns.
Download PNG
Download AI
![Viewpoint logo (black version)]([{"url":"https://resources.finalsite.net/images/v1706294389/viewpointorg/xfbx0fna7xwqutirxah1/ViewpointLogoRGBBlack.svg","width":288}])
Black Logo
For use on simple forms, applications, etc.
Download PNG
Download AI
Press Releases
![Viewpoint School Announces Tennis Legend Pam Shriver as its Class of 2025 Commencement Speaker]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1747247349/viewpointorg/aiziikwbmughpq5c5wqk/pamPr.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1747247349/viewpointorg/aiziikwbmughpq5c5wqk/pamPr.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1747247349/viewpointorg/aiziikwbmughpq5c5wqk/pamPr.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1747247349/viewpointorg/aiziikwbmughpq5c5wqk/pamPr.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1747247349/viewpointorg/aiziikwbmughpq5c5wqk/pamPr.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1747247349/viewpointorg/aiziikwbmughpq5c5wqk/pamPr.jpg","width":1920}])
![Viewpoint School Launches Athletic Hall of Fame with Six Inaugural Inductees Honored at the School’s 42nd Annual Benefit on May 3 at the Petersen Automotive Museum]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1740160427/viewpointorg/tb7p1tqnyhbv6enbjjwz/graphicforperssrelease.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1740160427/viewpointorg/tb7p1tqnyhbv6enbjjwz/graphicforperssrelease.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1740160427/viewpointorg/tb7p1tqnyhbv6enbjjwz/graphicforperssrelease.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1740160427/viewpointorg/tb7p1tqnyhbv6enbjjwz/graphicforperssrelease.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1740160427/viewpointorg/tb7p1tqnyhbv6enbjjwz/graphicforperssrelease.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto/v1740160427/viewpointorg/tb7p1tqnyhbv6enbjjwz/graphicforperssrelease.jpg","width":1920}])
![Viewpoint School to Unveil "The Art of the Poppy" in Honor of Veterans Day Students and Employees Handcrafted More than 1,000 Ceramic Poppies as Part of All-School Art Installation]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1731526426/viewpointorg/atxz9circqihthjpsl1e/IMG_4206_1.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1731526426/viewpointorg/atxz9circqihthjpsl1e/IMG_4206_1.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1731526426/viewpointorg/atxz9circqihthjpsl1e/IMG_4206_1.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1731526426/viewpointorg/atxz9circqihthjpsl1e/IMG_4206_1.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1731526426/viewpointorg/atxz9circqihthjpsl1e/IMG_4206_1.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_6/v1731526426/viewpointorg/atxz9circqihthjpsl1e/IMG_4206_1.jpg","width":2200}])
![Viewpoint School Filmmakers - Past and Present - Make Major Showing at Annual Calabasas Film Festival Bringing Home Best Editing and Best Writing Awards in the Student Program]([{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_1/v1727195046/viewpointorg/tl02sjzuyb2scpcj6w92/5173-1007_ADJ1.jpg","width":256},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_2/v1727195046/viewpointorg/tl02sjzuyb2scpcj6w92/5173-1007_ADJ1.jpg","width":512},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_3/v1727195046/viewpointorg/tl02sjzuyb2scpcj6w92/5173-1007_ADJ1.jpg","width":800},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_4/v1727195046/viewpointorg/tl02sjzuyb2scpcj6w92/5173-1007_ADJ1.jpg","width":1200},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_5/v1727195046/viewpointorg/tl02sjzuyb2scpcj6w92/5173-1007_ADJ1.jpg","width":1600},{"url":"https://resources.finalsite.net/images/f_auto,q_auto,t_image_size_6/v1727195046/viewpointorg/tl02sjzuyb2scpcj6w92/5173-1007_ADJ1.jpg","width":2200}])
The Communications Team
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Christy Salcido
Chief Marketing Officer
A.J. Hernandez
Director of Digital Marketing and Communications
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Katerina Chryssafis
Marketing and Public Relations Manager
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Tanner Wilson
Marketing Content Specialist